Born in Berlin.
Worn on the runway.
Rooted in the beating rhythms of the urban world, our story originated right here in Berlin. Straight from Berlin Fashion Week, discover the exact frames worn by this season's runway models.
The Berlin edit.
See the city differently. Step behind the scenes and onto the runway with us as the official eyewear partner of IMPARI at Berlin Fashion Week.
Own the look.
Step 1
Complete your purchase of the BERLIN model between July 9 – 22.
Step 2
Within 20 days of delivery, post a photo on Instagram, tag @LAtitude52N, and use #latitude52n.
Reward
We will verify your post and refund $50 USD directly to your original payment method.
L'Atitude 52°N's Collaboration With IMPARI
L’Atitude 52°N and IMPARI both share a driving motivation to reshape how people think about everyday objects in our lives. Where IMPARI pushes and encourages us to rethink the very materials we use to dress ourselves, L’Atitude 52°N pushes to reimagine how everyday items and technology can be blended together to enhance our day to day without distracting us with that same technology.
What began as a chance meeting last year between two Berlin brands, became a partnership built on shared beliefs about creativity, innovation, and how fashion and design may shape the future. The result was ANIMA, presented at Berlin Fashion Week, a natural moment to bring those ideas together, where fashion, technology, and a shared creative restlessness all found common ground.
The real runway is outside.
52.5200 N, 13.4050 E
Berlin, Germany
43.7102 N, 7.2620 E
Nice, France
43.7102 N, 7.2620 E
Nice, France
50.0755 N, 14.4378 E
Prague, Czech Republic
52.5200 N, 13.4050 E
Berlin, Germany
52.5200 N, 13.4050 E
Berlin, Germany
43.7102 N, 7.2620 E
Nice, France
43.7102 N, 7.2620 E
Nice, France
50.0755 N, 14.4378 E
Prague, Czech Republic
52.5200 N, 13.4050 E
Berlin, Germany
FAQs
It’s simple. Purchase the BERLIN model between July 9 and July 22. Once your frames arrive, snap a photo of yourself wearing them and post it on Instagram within 20 days of delivery. To claim your reward, simply reach out to our customer support team with your order details and a screenshot of your live post. We will verify your eligibility and process a $50 refund directly to your original payment method.
The $50 cashback is a highly exclusive reward to limited customers who complete all the steps.
We will conduct eligibility checks and process the refunds between July 23 and August 30. The $50 will be credited back to the original card or payment method used for the order.
We currently ship to the Continental US and across the EU, including Germany, France, Spain, Italy, and more. Unfortunately, shipping to other regions is currently unavailable due to logistic issues, so you might be unable to participate in the purchase-based cashback at this time.
Terms & Conditions
Campaign Period: The campaign runs from July 9 to July 22. Qualifying purchases for the cashback must be initiated within this exact timeframe.
$50 Cashback Eligibility:
-Participants must successfully complete a purchase of the BERLIN model between July 9 and July 22.
-Participants must share a photo of themselves wearing the product with tag #latitude52n on Instagram within 20 days of receiving their delivery.
-Action Required: To initiate the refund, participants must contact our customer support team and provide their order details alongside a clear screenshot of their live Instagram post.
-Instagram profiles must be set to public so our team can verify the post.
-Cashback refunds will be issued between July 23 and August 30 to the original order's payment method.
-Canceled or returned orders will automatically forfeit cashback eligibility.
